Tag Archives: The Guardian

Dept of Small Numbers: The Guardian’s analysis of Murdoch’s paywall traffic

By Peter Kirwan | Published: Wednesday 8 December 2010

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The Guardian’s analysis of behind-the-paywall traffic at The Times and The Sunday Times, reported exclusively by Press Gazette this morning, offers something new: an assessment of how many subscribers are actually visiting the sites. The official numbers for pure-play digital subscriptions from Wapping, published in early November, told us something about conversions. Likewise the recently-publicised survey [...]

Posted in Advertising, Audiences, Digital, Newspapers | Also tagged Guardian News and Media, News International, Paid Content, paywalls, the Sunday Times, The Times, Wall Street Journal | Comments closed

What would Paul Dacre say if The Guardian became a fully-fledged charity?

By Peter Kirwan | Published: Tuesday 9 November 2010

In the middle distance, a different kind of Guardian Media Group appears to be taking shape. The Sunday Times reports that GMG investments like EMAP and Trader Media Group, as well as wholly-owned subsidiaries that operate radio stations and classified websites, will be hived off into “an investment portfolio from where they could be sold [...]

Posted in Financial, Journalism, Newspapers | Also tagged Guardian Media Group, Scott Trust | Comments closed

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YouView and on-demand TV: the battle behind the screens

By Peter Kirwan | Published: Monday 1 November 2010

Have Sky and Virgin Media got what they wanted? On 22 October, Sky quietly launched Sky Anytime+, a video-on-demand service that required a vastly expensive rewrite of its set-top box software. “It’s a big job to get right but we think we’ve cracked it,” said Mike Darcey, Sky’s chief operating officer, adding that the service’s [...]

Posted in Audiences, Digital, TV | Also tagged BSkyB, Virgin Media, YouView | Comments closed

What is “sustainable” at a loss-making national newspaper?

By Peter Kirwan | Published: Wednesday 6 October 2010

Like many of the old guard Fleet Street commentators, Stephen Glover frequently talks nonsense when confronted by financials. This is the same man who wrote a 328pp book about launching and running a national newspaper that failed to mention revenue or profit in any substantive way. Like the rest of us, however, Glover abhors a [...]

Posted in Financial, Newspapers | Also tagged Andrew Miller, Guardian Media Group, Stephen Glover, The Observer | Comments closed

The rise of the content farms

By Peter Kirwan | Published: Tuesday 7 September 2010

Is this the year of the content farm? Last month, Demand Media, which already has a UK operation, published its IPO prospectus. This autumn, AOL plans a UK launch for Seed.com, a platform for freelance contributions that looks a lot like Demand’s. Homegrown entrepreneurs have taken the hint, too: last week, a marketplace for celebrity [...]

Posted in Uncategorized | Also tagged AOL, Demand Media | Comments closed

Guardian Media Group: How City fund managers and cost-cutting saved Mr Marx’s cash cushion

By Peter Kirwan | Published: Wednesday 9 June 2010

Tomorrow, when Guardian Media Group publishes its annual accounts for the year to March 2010, those who regard The Guardian as a perverse charity that distorts competition will argue that not much has changed. They might even point to an increased pre-tax loss at GMG — courtesy of paper-based write-offs — as evidence of deterioration. [...]

Posted in Uncategorized | Also tagged Guardian Media Group, Guardian News & Media, The Observer | Comments closed

Stop the presses #1: FT could ditch print by 2015, too

By Peter Kirwan | Published: Wednesday 26 May 2010

See below for updates on this story. . . +++ Last week, writing elsewhere, I did the maths on the Guardian’s surging digital revenues. During an interview/conversation broadcast by Radio 4’s The Media Show, Alan Rusbridger suggested that online ad revenues at Guardian News & Media are growing by 100% YOY. He also suggested that [...]

Posted in Uncategorized | Also tagged Alan Rusbridger, Rob Grimshaw, The Financial Times | Comments closed

Ad-funded Guardian could switch off the presses by 2015

By Peter Kirwan | Published: Thursday 20 May 2010

“Hard to read and rarely rushed”: that’s how one journalist at The Guardian describes Alan Rusbridger. Both of these qualities were evident yesterday [Wednesday] when Radio 4’s Media Show brought together Rusbridger and John Witherow, the editor of the Sunday Times, for a conversation about paywalls in front of an invited audience at the BBC’s [...]

Posted in Advertising, Digital, Financial, Journalism, Newspapers | Also tagged Alan Rusbridger, John Witherow, online display, Sundday Times | Comments closed

What will the Guardian do if Murdoch’s paywall succeeds?

By Peter Kirwan | Published: Monday 29 March 2010

Conventional wisdom suggests that the Guardian will emerge as one of the champions of free-to-air digital content when the Times and Sunday Times erect their paywalls in June. This, after all, is a newspaper that employs Jeff Jarvis as a columnist. We’ve also witnessed Emily Bell, GNM’s director of digital content, arguing that general news paywalls [...]

Posted in Uncategorized | Also tagged online advertising, Paid Content, paywalls, Rupert Murdoch, the Sunday Times, The Times | Comments closed

The Independent weighs up the costs

By Peter Kirwan | Published: Monday 22 February 2010

Revenue at Independent newspapers has collapsed and owners INM are saddled with huge costs. It won’t be long before Alexander Lebedev secures the national titles for a songIn 1981, Rupert Murdoch paid the equivalent of £34m in today’s money to buy the…

Posted in Uncategorized | Also tagged Alexander Lebedev, Independent News & Media, Independent On Sunday, Media, national newspapers, Rupert Murdoch, The Independent | Comments closed

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