In a forthcoming column, I argue that things will start to cut up rough for consumer magazine publishers in the New Year. On the other side of the Atlantic, it’s starting to happen already. The New York Times reckons that Conde Nast has ordered 5% cuts in budgets across the company. There’s no mention of [...]
In B2B publishing, local newspapers and on the nationals, the web skeptics were pinned back a while ago. For the most part, they’ve gone quiet, having seen what has happened to others who poked their heads above the parapet too enthusiastically. For some reason, consumer magazines are different. Here, the web skeptics are still alive [...]
So the pound has slumped to $1.62 after Mervyn King’s gloomy speech in Leeds last night. More bad news for Newsquest, News International, Conde Nast and IPC — just four of the companies whose remittances to corporate HQ in the US have to be transformed into dollars before they can hit the parental P&L. A [...]
Here are a few possibilities for the next few weeks and months. On reflection, most seem fairly obvious. If so, apologies, but I thought I’d post them anyway. Against the backdrop of new corporate budgets being put in place for next year, this week’s events feel like the trigger for serious declines in B2B marketing [...]
Who cares about the dollar exchange rate? If you work for Newsquest, Conde Nast, IPC or News International, you probably should. For the past five years, we Brits have been able to buy an increasing number of dollars with sterling. The phenomenon of the two-dollar pound hit the headlines in mid-2007. The era of a [...]